Growing your brand in Speedway!

APPEAL: Speedway is currently enjoying a massive resurgence across Australia with its excitement giving the crowd a pure adrenalin rush. Open wheel racing is seen as the pinnacle of Speedway Racing.

PRODUCTS: A survey conducted reiterated the fact that over 70% of patrons that attend a race meeting attempt to utilise products/brands advertised at Speedways.

MEDIA EXPOSURE: Mainstream media airs over 100 hours of television directly related to Speedway, which is watched by over 4 to 6 million viewers. Print and Electronic media have exploded with Speedway coverage in the past five years and is set to increase.

ATTENDANCE: The statistics speak for themselves, which show speedway attendances have increased significantly each year for the past seven (7) years.

CORPORATE: Due to the rise in popularity of Speedway, corporate Australia are investing heavily in Speedway.

ENTERTAINMENT: Speedway is a very high value for dollar entertainment sport, which makes it a viable option for the whole family to attend.

DEMOGRAPHICS: Speedway venues are traditionally located near large cities and towns enabling maximum exposure and cross-promotional opportunities. THE WEB: Speedway has exploded on the Internet with Australia boasting the biggest and best sites in the world of Speedway. This explosion in electronic media has meant that Speedway’s advertising value alone has increased by 85% in the past twelve months.

THE PERFECT RESULT: Advertising within the speedway arena is a cost-effective positive step towards achieving your advertising goals of getting your brand noticed in the public sector. Now is the time to invest in this massively growing advertising medium by becoming an advertising partner.